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Case study template

Double Measure

Two-column magazine · Oxblood & bone · Merriweather + Open Sans

The full document

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Double Measure — case study template, Two-column magazine layout, rendered from live data

Rendered by the same engine the API runs — this is the compiled output, not a mock-up.

What happens when your data replaces the sample

What Double Measure does when the data is longer, shorter or emptier than the sample:

Fixed page furnitureNever grows, never moves
constant margins; foot rule carrying the studio line and the case reference
Repeats per recordOne block per row of your data
headline figures across the measure; the two section stacks; method steps; ledger stage rows
Grows with your dataAbsorbs long values without breaking
standfirst; every section paragraph; method step descriptions; ledger stage labels
Pinned to every pageHolds position across page breaks
foot rule sits at the page bottom on every page; margins and the column gutter hold their position on every page
Order on the pageWhat sits after what
fact strip after the standfirst; figure measure after the fact strip; the two-column section pair after it; quote after the columns; stage ledger after the quote
Page breaksWhat may split, what must not
the two-column pair and the stage ledger may split across pages (ledger header row repeats); the figure measure and the quote must not
Last pageHow the document ends
the ledger and its total row may occupy the final page alone; the foot rule carries it

Palette and type

Oxblood & bone

  • Ink #4a1c24
  • Accent #8c2f39
  • Canvas #f4efe6

Merriweather + Open Sans

The pairing this design was drawn around, laid out as a Two-column magazine on A4 portrait. Either face can be swapped in the editor — the layout holds on the grid, not on a font's metrics.

Other case study designs

All case study templates →

Double Measure is the two-column magazine reading of this document; its siblings take it differently — minimal, type-led and band header. See all case study templates.